Episode 1570

3 Mistakes That Sabotage Company Culture – Wayne Mullins

Published on: 20th September, 2024

3 Mistakes That Sabotage Company Culture

Wayne Mullins 

Have you ever wondered why some companies seem to effortlessly reach their goals while others struggle - despite having all the right tools? The answer often lies in one of the most overlooked aspects of business success—company culture. It’s the invisible force that guides every decision and action, but too often, the culture we envision doesn’t match the reality we live every day. 

To help us unravel this mystery and learn how you can shape and transform your company or business culture to align with your vision, I’m excited to be joined by Wayne Mullins, the founder of Ugly Mug Marketing. Wayne’s expertise goes far beyond just creating a nice website. He and his team focus on helping you achieve the results YOU want through effective marketing, social media, events, SEO, and more.  

Wayne Mullins and his team are “results oriented” in everything they do!  This why they believe “Ugly Mug Marketing” can help you build the business of your dreams, too. Amen!  Wayne is also the author of the book, “Full Circle Marketing,” as well. Amen!  

If you’re ready to learn how to bridge the gap between where your company culture is and where it needs to be, this conversation is one you can’t afford to miss! 

With that being said, help me welcome back to the program, Wayne Mullins!  Wayne, it is a blessing to have you back with us today! 

For those that may have missed our prior interview, I believe it was episode 1528 – if you did miss that, go back and listen… Wayne was dropping several value bombs there that will definitely help you in your SEO battle. Amen!... But Wayne, for those that may have missed that, can you tell us in your own words, “Who is Wayne Mullins?” 

Last time, we did an overview of what you do and how you can help businesses and entrepreneurs… 

Today, I wanted to focus on one of the most important aspects of running a successful business – and that is company culture. 

I’ve worked for companies where I dreaded going to work. I’ve also worked for organizations where I actually looked forward to going to work because I loved the job, the people and believed in the mission. 

How important is company culture in the success of a business? 

What exactly makes up a successful company culture? 

You list “3 Mistakes that Sabotage Your Company Culture.”  Can you go over those three common mistakes for us? 

What makes a company culture toxic? 

If you are the business owner, and based on what you just shared, as an owner, how can we begin to make a successful culture change? 

Is this something that needs to be done gradually? So no big changes – or is it better to just dive right in? 

What about someone who works at one of these companies? How should they approach the boss or department head about implementing changes? 

Wayne, this is so interesting. Do you go over any of this information in your book, “Full Circle Marketing?” 

How can you help business owners in making a positive change in company culture? 

Tell us about your book a little bit… 

How can someone order a copy of your book, “Full Circle Marketing?”  I take it is on Amazon? 

Wayne, this has been so interesting… If someone has a question or would like to get in touch with you to discuss their company culture, SEO or maybe even do an interview such as this – how can they do that? How can someone get in touch with you? 

I’ll put links to all of this in the show notes below… 

Folks, I pray you have received a lot of great information that is going to help develop a better culture climate in your business. I know somebody out there had their eyes opened to some things today that will positively impact their business going forward – and that was the purpose of the interview with Wayne Mullins today. Amen! 

I urge you to drop down into the show notes and reach out to Wayne Mullins and his team over at “Ugly Mug Marketing.” You will not be disappointed with the results you will receive and the results you will achieve. Amen!  Just drop down below and click the links right there! And don’t forget to click the link and order a copy of Wayne’s book, “Full Circle Marketing.”  This book will transform your marketing and turn your customers into evangelists… just like the book cover says!  Amen! 

Drop down into the show notes and click the links right there… 

CONTACT INFORMATION: 

Email:  wayne@uglymugmarketing.com 

Website:   https://www.uglymugmarketing.com/ 

Book:  “Full Circle Marketing” – on Amazon 

Mentioned in this episode:

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Kingdom Cross Roads Podcast
Interviews with influential Christian ministry and business leaders / owners, authors & musicians & prophecy experts, too!
Pastor Robert Thibodeau interviews Christian guests that range from pastors and ministers to Christian authors; Christian musicians and singers to Christian businessmen and businesswomen who are running impactful businesses while maintaining the Christian morals and values. Each podcast is approximately 28-35 minutes in length (give or take a few minutes). This is an interview based podcast that will often dig deep into the beliefs of the guest being interviewed. We recently published our 1600th Episode (with over 1100 individual interviews) and have been ranked by "Listen Notes" (the "Nielsen Ratings" of Podcasts) in the TOP 1/2% of ALL podcasts worldwide (2.7million +)! So your interviews will be heard!

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Robert Thibodeau

I am a 12 year Army veteran as both enlisted and as a commissioned Cavalry Officer.
I am now a retired law enforcement supervisor...

I had my own business for seven years before I entered law enforcement.

As a cop, I was injured on the job on May 12, 2007 and after several surgeries over a couple of years, forced to retire in 2011.

As I was looking down the road to “what am I going to do next?” I started what is now known as a podcast (I had no clue at the time).

Within six months of starting (what I called) “My online radio program” I was offered an opportunity to be on nationwide AM radio. I learned A LOT in one year of doing that!

I then started the online Christian radio platform "Evangelism Radio" in the fall of 2010. It has had listeners in 160+ nations and all 50 states. We host 50+ Christian broadcasters on a weekly basis. We have been operating 24/7 for almost 14 years now. We have been rated #1 in the world by Shoutcast. com on several occasions in our genre. We recently transferred ownership of Evangelism Radio to another ministry so I could concentrate full time on podcasting, preaching and writing.

In 2018, I started the Kingdom Cross Roads Podcast to conduct interviews with Christian influencers from all walks of life and to play their interviews on the radio station. (The KCR Podcast has its own time slot on Evangelism Radio)!
We now have over 1600 episodes and almost 1100 interviews (in just over 6 years).

Looking out at the future of online Christian media, I noticed there was no viable platforms that catered only to the Christian podcast market.

In 2023, we launched a networking platform called, "FaithCasters" which connects "Great Christian podcasters with Great Christian Guests!" This helps to promote the work you do through podcast interviews! Check it out at https://FaithCaster.org

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Between my podcast training program, conducting podcast interviews, appearing on other podcasts as guests, speaking at conferences (in person and virtually) and the podcast networking platform, I guess you could say “I’m all in” when it comes to podcasting and online media!

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